According to The Independent, Shakespeare outranks many popular authors in terms of total Facebook friends. The top rank goes to Stephen King, aruably the most popular author in American history, with more than twice as many as his closest competitor. It’s not even a contest.

Now, given that Shakespeare’s dead, and his Facebook page is clearly not run by him or his estate, aren’t there several? So how did they measure how many friends he has? Did they just find the most popular Shakespeare profile, or did they add up the number of friends on all his profiles? If the former, I question their results. But I’m biased.

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